Finding a Fantastic Copywriter
If you are interested to generate an income on the internet, you are going to need a website. If you want that website to help you bring in money, it must be extremely well written. Unless you're good at copywriting already it's smart to engage the services of someone well-qualified to create the text on your web site. An effective copywriter can help you make far more money than you could ever hope to see if you attempted to do the writing by yourself. Obviously, not all copywriters are created equal. Some are crazily incredibly gifted. Some just wish they had talent and are trying to make a bit of money because someone told them writing online would be a breeze. Here is how you can tell the difference.
Does the writer have a website of his or her own? Any copywriter that wouldl ike to write web copy needs to have a web site that houses their biography, their resume, some samples and whatever else they feel the need to share. If the writer has no site, how can they claim to be able to help you with the one you are putting up? Pay attention to the copy used on this site also. If there are a lot of mistakes, this is not a good sign.
How well website do you respond to the copy on the copywriter's website? This goes beyond the simple noticing of grammatical and syntax mistakes. Does the web site copy trigger an emotional response as you are reading it? Does it make you like the copywriter? Does the copy make you want to continue reading and discover more about person behind the words? Does the copy make you raring to employ them immediately? Does the website copy make you feel like you need to click away? Does the copy push you to be upset? These are all important reactions and you must heed to them.
Perform a bit more background search on the copywriter. Search for reviews for the copywriter on third-party sites and forums. It is probable that the only reviews on the copywriter's web site are going to be good ones. Conduct a search for the copywriter's name to determine if any reviews or testimonials pop up in places that are not run or that cannot be rigged by the writer. These reviews and testimonials deserve special attention. It is a good idea to ask the compywriter to provide you references as well. You need to actually contact each reference and get an honest opinion about the writer from each person.
Make sure you spend at least a little time reading samples provided by the writer. It is a good idea to inquire about samples beyond the samples that can be read on the site. This is especially important when you're trying to hire a writer who claims to be an expert in a specific subject. If the writing reads like a revamped Wikipedia article, you should find another copywriter.
There area number of ways to find out whether or not a copywriter should be hired. You must do some homework and try to find out more about the writer in terms of his or her integrity, reputation and personal character.